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July 18, 2005
Fore! Thompson & Knight Sponsors PGA Golfer
In the July 2005 The American Lawyer, read Joshua Lipton's piece on Thompson & Knight's sponsorship of a pro golfer on the PGA Tour. Of course, read my comments praising the strategy!
It is exciting to see a few major U.S. law firms truly step out of the box and get a little more cutting-edge on marketing initiatives.
Posted by Micah at July 18, 2005 12:23 PM