Results tagged “Law Practice Today” from Marketing Attorney Blog

August 28, 2015

LPT -- Big Law Looks to Differentiate and Innovate

LP_Today_Logo-e1401945551625.pngLeaders of many of the nation's biggest and baddest law firms converged in New York City recently to discuss the rapidly changing legal landscape and how to adjust not only to survive, but thrive. The oft-repeated themes of innovation, differentiation and collaboration ruled the day.

My article in the August 2015 issue of Law Practice Today (LPT) serves as a recap of the full day inaugural Big Law Summit, put on by Bloomberg BNA. A who's who of managing partners, in-house counsel and various industry experts discussed a wide range of issues ranging from innovating in a risk averse environment to adjusting to changing demands on the client side of big business that want more "value based arrangements."

DLA Piper's Roger Meltzer gave the global firm perspective. The program titled "Harnessing the Power of Collaboration," could have been called "how origination dooms us all." As the infamous quote goes, the first step is in admitting that you have a problem. I was drawn to the Big Law Summit because these law firms are my clients. The issues and answers that ruled the day reinforced those that I experience whenever I'm sitting with a Big Law managing partner or management committee. The conversations struck honestly at the heart of the issues that need to be addressed for major law firms to thrive in today's global marketplace. Kudos to BNA for putting together a well-run and organized program on a subject matter that clearly had an audience.

March 18, 2015

LPT -- Law Firm Management Struggles with Multigenerational Issues

LP_Today_Logo-e1401945551625.pngThe March 2015 issue of Law Practice Today (LPT) focuses on the theme of multigenerational and multicultural issues at law firms. As Editor in Chief of LPT, I wanted to also serve as the issue editor for this particular topic. It is an interesting one that seems to creep into conversations at my law firms and in bar activities on a daily basis. It is a struggle, and it simply can't be ignored.

Depending on the size and makeup of your firm, you might have traditionalists, baby boomers, generation X and Millennials in the mix. Many articles provide the definitions and traits tied to each. They often have little to do with the lawyer business and more to do with employers and employees in general. I've changed the "generations" around a bit to better identify with the real struggles that law firm management encounters--what I call the originals, "junior" senior partners, next-generation partners and the largest..."others" (entitled "not an equity partner and who cares?).

What this topic really addresses are underlying and overlying issues tied to attorneys of different ages and generations--work-life balance, dual-income households, retirement, telecommuting, technology, social media, the billable hour, nannies and au pairs, quality time with the kids, and materialism. Besides age, factors and issues related to race and gender become part of a firm's cultural makeup. It is one thing to fund a women's initiative and another to have female partners. It is great to have a diversity officer on staff, if the end result is actually diversity. Yet a complaint of many departing attorneys of varying diverse backgrounds is that the culture was simply not comfortable.

Hopefully, this article will resonate with conversations you've had at your firm about hiring, succession, communication and culture. It is not a quick, easy fix--but a philosophical approach that you choose to engage in.

January 6, 2015

LPT: (Women) Progressing into Partnership--Road Rules for a New Role

road-rules-logo.jpgThe December 2014 issue of Law Practice Today (LPT) is dedicated to the theme of New Partners, in advance of the annual ABA New Partners Institute in Washington, DC on April 17th. Amy Drushal of Trenam Kemker (a speaker for the NPI and co-chair of the first NP conference a few years back) served as issue editor.

I will also be presenting at NPI (and has served on the planning committee each year) on the topic of business development. However, at the recent ABA Women Rainmakers Mid-Career Workshop, I spoke on the topic of women progressing into partnership. While not talking, I took copious notes from esteemed fellow panelists for an article theme that fit right into the subject of partnership--whether you are trying to get there or are just arriving.

How do you get to partner? What are the criteria? What are the expectations? Can you have it all?

(Women) Progressing into Partnership--Road Rules for a New Role

Those were some of the questions answered during a panel presentation at the recent ABA Women Rainmakers Mid-Career Workshop in San Diego, California. The program, entitled "Progressing into Partnership--Road Rules for a New Role," featured a balanced panel of four attorneys--two men and two women--from various perspectives.
The panel included Ali Sylvia, managing partner of Plews Shadley Racher & Braun in Indianapolis, Indiana; Rori Goldman, a director at Hill Fulwider, a 13-attorney firm, also based in Indianapolis; Bob Young, chair of the ABA Law Practice Division and a partner at English Lucas Priest & Owsley in Bowling Green, Kentucky; and moderator Tom Bolt, chair-elect of the Law Practice Division and managing attorney of BoltNagi PC in St. Thomas, US Virgin Islands.

December 23, 2013

LPT: ABA New Partner Conference Edition

Thumbnail image for Thumbnail image for Thumbnail image for Thumbnail image for fb-lpt-sm.pngIn advance of the fourth edition of the ABA's New Partner Conference, Law Practice Today highlights the topic with an issue dedicated to the theme of new partners. With the New Year upon us, many new partners are taking their places at the management tables of law firms throughout the country. Yet many find themselves wondering what the new role brings with it. Many of the New Partner Conference speakers and planning board members have authored the articles that coincide with their respective program topics.

LPT issue editor and conference speaker Amy Drushal of Trenam Kemker in Tampa, Florida, authors Transitioning from Associate to Partner: What now? Yours truly, also a conference presenter, writes about the new partner's role in marketing and business development. Kerri-Ann Bent and Vanessa Cotto write on the effects of mentoring on the duty to supervise.

Avvo honcho Mark Britton discusses the New Partner Cheese--taking lessons from "who moved my cheese" to the law firm board room. Justia's Tim Stanley, with co-authors Ken Min Chan and David Kemp, writes about building great relationships online, focusing on LinkedIn, Facebook and Google+.

The professional development article this month, on how "big law" can reinvigorate the practice of law, comes from Jen Bluestein, Brad Kaufman and Richard Rosenbaum.

Thank you to all those that contributed to this month's issue of LPT. Best wishes to all the new partners out there. May the experience bring the rewards that your arduous path from associate required. I hope it proved worth the effort and the wait!

To access the December 2013 issue of Law Practice Today, click here.

March 15, 2013

LPT: Young Lawyers Survival Guide

Thumbnail image for Thumbnail image for Thumbnail image for fb-lpt-sm.pngThis month marks the first of our two annual "Young Lawyers Survival Guide" issues of Law Practice Today, developed in coordination with the ABA's Young Lawyers Division. Thanks to issue editor Elizabeth Henslee for putting together an outstanding collection of articles designed with the young lawyer audience in mind--although almost all of the content is relevant to attorneys of all ages.

New to LPT this month are two rotating bimonthly features, including Professional Development (now rotating with Career Paths) and Diversity & Inclusion (rotating with Women Rainmakers). This month, Jennifer Bluestein writes about time management. Jen is the Director of Professional Development at Greenberg Traurig. She also serves as Chair of the Professional Development Consortium (PDC). LPT is working with the PDC to produce timely articles on PD. We also welcome a contribution from Aracely Munoz Petrich on watching the Supreme Court with apprehension. Aracely is the vice chair of the Diversity & Inclusion Committee of the ABA Law Practice Management Section. Professional development and diversity are becoming more and more significant in the day-to-day operations of a law firm. LPT's editorial board recognizes that there is a demand and interest in more features relating to those important law practice management topics.

A renowned panel of experts from the academic world and law firm world participate in a roundtable discussion, moderated by Nicholas Gaffney of Infinite PR, on what law firms expect from new lawyers. Gaffney's roundtable series appears a few times each year, and provides multiple perspectives on our monthly issue themes.

To read the March issue, click here.


Micah Buchdahl
Editor in Chief
Law Practice Today

January 15, 2013

LPT: Collaboration

Thumbnail image for Thumbnail image for fb-lpt-sm.pngThank you to New York intellectual property attorney Richard Goldstein for serving as issue editor for this month's Law Practice Today, focusing on collaboration. Rich has put together a great issue, with contributions from lawyers and non-lawyers providing perspectives on culture, partnerships and strategies to increase effective collaboration in the workplace. Ed Poll talks about work/life balance in the "management" feature. And Greg Fredette of Saturno Design pens the "marketing" feature on how to "go mobile," with tips on capturing website traffic on the go. Dennis Kennedy takes it a step further with 13 mobile collaboration tips for 2013.

To read the January issue, click here.


Micah Buchdahl
Editor in Chief
Law Practice Today

December 17, 2012

LPT: In Memoriam - A Tribute to Gary Munneke

fb-lpt-sm.pngThe December issue of Law Practice Today begins with a tribute I authored to the memory of law professor and longtime ABA leader Gary Munneke. If you've been remotely involved in any aspect of law practice management over the last few decades, you know Gary. He was a pioneer in the field, a friend and mentor to thousands of lawyers, law students and anyone interested in the legal profession. If I'm talking to anyone in academia, in the New York or American Bar Associations, interested in alternative legal careers or any aspect of the business of law--I could always name-drop Gary, and get a welcoming smile and an anecdote of some sort. He passed away suddenly and unexpectedly on Thanksgiving morning. He will be missed--personally and professionally--by many. My deepest condolences go out to his wife Sharon, his children and grandchildren.

Many thanks to issue editor Allison Shields of Legal Ease Consulting, for putting together "A New Year's Resolution: Time Management Tips," including many great features on technology, marketing and finance.

To read the December issue, click here.

November 21, 2012

LPT: Prepare Your 2013 Business Development Goals Now

fb-lpt-sm.pngThis is the time of year where I'm working with law firms on developing strategic marketing and business development plans (and budgets!) for 2013. As I said to one marketing partner yesterday, while we need to be fluid and creative, you still need an outline and parameters to be as effective as you'd like to be. It is with that thought in mind, as we enter the final "holiday" phase of the calendar year that this month's LPT asked for contributions along that line.

Many thanks to Barbara Brown of Meagher & Geer in Minneapolis, MN for serving as the issue editor for the timely "Prepare your 2012 business development goals now" theme of this month's Law Practice Today.

Among the excellent contributions are those from a number of my Philadelphia-centric colleagues. Nancy Gimbol of Eastburn & Gray (and a member of the LPT editorial board) discusses establishing a culture for marketing and business development in a mid-sized law firm. Amy Galie and Amanda Steinbach of big firm Fox Rothschild address big law issues in "Business Development - Fail to Plan and Plan to Fail." Greg Stephens provides the managing partner view in "How to obtain and retain clients." Thanks as well to this month's feature contributors Allan Coleman, Greg Stephens, Steve Henning and David Freeman.

To read the November issue, click here.

If you are interested in writing for LPT, please contact ABA LPM for more information. We are always looking for good, original contributions from "real life" lawyers and industry experts.


Micah U. Buchdahl
Editor in Chief
Law Practice Today

October 29, 2012

Hurricane Sandy Presents Preparedness Issues for Law Firms; Potential Legal Issues for Individuals

sandy.jpgREAD the LPT Special Edition: Dealing with Disasters - Emergency Preparedness: A Joint Effort of the Law Practice Management Section and the ABA's Special Committee on Disaster Response and Preparedness

With Hurricane Sandy bearing down on my backyard (in Southern New Jersey), it reminded me of an all-too-timely issue of the American Bar Association's Law Practice Today from last April. For the past two years, I have served as the special issue editor for the Law Practice Management section, working with George B. Huff, Jr., Special Advisor, Special Committee on Disaster Response and Preparedness.

The articles included the following timely subjects, which may be relevant in the days and weeks ahead:

Fight or Flight: On Enforcing Mandatory Evacuations
By David Bohannon
When a disaster strikes, sometimes the best response is to get away. But many hesitate to heed mandatory evacuation orders.

Aftermath Recovery: Beyond an Afterthought
By Guy Sapirstein, PhD
In the field of contingency planning, there are often phases for continuity of operations, IT disaster recovery and sometimes mitigation plans, but what about planning for the aftermath?

Consequence-based Analysis: An Emerging Risk Assessment Paradigm
By Donald Byrne
Media coverage of recent catastrophes has heightened the legal community's awareness of these events' potential to disrupt business. In some cases entire communities have been shattered for prolonged periods while others have disappeared forever.

Protecting Civil Liberties During Quarantine and Isolation in Public Health Emergencies
By Sarah Pope, JD, MA; Nisha Sherry, CPH; and Elizabeth Webster, JD
If you were diagnosed with a communicable disease tomorrow, would you know your rights in regard to government-forced quarantine and isolation? There is a delicate balance between public health and our individual rights.

The Mandatory Vaccination of Health Care Workers
By Daniel Goodman and Christopher Webster
Many of us have spent time during the last few winters in search of flu vaccines, as outbreaks of H1N1 and other strains have focused global attention on pandemic prevention.

The Value of the Uniform Emergency Volunteer Health Practitioners Act Model Bill: Encouraging Volunteer Response
By Markus Rauschecker
You would think that health care professionals volunteering in emergencies would be welcome. In the case of Dr. Anna Maria Pou, her dedication to helping others during Hurricane Katrina led to charges of second-degree murder.

Metro Bag Searches: Inconvenient or Unconstitutional?
By R. Sabra Jafarzadeh and Megan Timmins
Bombings on commuter trains in Madrid, London and Mumbai killed hundreds and injured thousands. Extra security measures in New York, Boston and Washington subway stations have given rise to debates over the constitutionality of random bag searches.