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Articles Posted in American Bar Association

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LP Magazine — The Morgan & Morgan Effect

Phillies Scoreboard at Citizens Bank Park Sometimes the subject matter for my marketing column just hits me…like when I’m driving down I-95 in Philadelphia and see one law firm billboard after another, after another, after another. It’s the Morgan & Morgan Effect—and I write about it in the January/February 2024…

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LP Magazine — At the Intersection of Leadership & Marketing

Is law firm leadership and law firm marketing synonymous? Or better yet, should they be? I try to answer that very question in the November/December 2023 issue of Law Practice, At the Intersection of Leadership & Marketing. Please note that if the ABA paywall prevents you from accessing this column,…

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LP Magazine — Market Share Competition Among Diverse Law Firms Heats Up, and Gets Heated

There seemed to be some irony in receiving the final, hard copy, mailed issue of Law Practice magazine in the same week that the U.S. Supreme Court effectively ended race-conscious admission programs at colleges and universities across the country. I won’t get overly political here except to say that I’m…

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Buchdahl Receives ABA Award for Law Practice Management Excellence

Pictured (L to R): Pam McDevitt, Tom Grella, Micah Buchdahl, Walt Karnstein, Andrea Hartley On May 18th, I had the privilege of being honored by the American Bar Association’s Law Practice Division with the Samuel S. Smith Award, recognizing an individual who has demonstrated outstanding lifetime achievement in the field…

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ABA Law Practice Today — Marketing Your Practice in 60 Minutes or Less

In serving as an issue editor for the Marketing-themed March 2023 edition of the American Bar Association’s Law Practice Today webzine, together with my co-issue editor Jason Marsh, we tried to put together a collection of articles that would prove both timely and informative. My article contribution, Marketing Your Practice…

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LP Magazine – Guilt by Associations

In my March/April 2023 marketing column in the American Bar Association’s Law Practice Magazine, I address the pros and cons of organizational involvement in Guilt by Associations. It should come as no surprise that I tout my ABA involvement as a core component of my own business development strategy. At…

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ABA Law Practice Today — Point-Counterpoint: The Likelihood of Revising RPC 5.5

SNL’s Point-Counterpoint Perhaps, I’ve never (co) authored an article with a smaller potential audience than the great give-and-take on the bandied-about subject of Model Rule 5.5 under the Rules of Professional Conduct. In the November 2022 edition of the American Bar Association’s online webzine, Law Practice Today (LPT), together with…

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LP Magazine – Marketing Ethics Compliance Continues to Confound

Marketing Column In the November/December 2022 marketing column in the American Bar Association’s Law Practice Magazine, Marketing Ethics Compliance Continues to Confound, I combine a number of business development topics into one. When writing my column, I often start by thinking about what “hot” areas I’m working on at the…

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LP Magazine – Recruiting and Staffing Your Law Firm Marketing Team

The last few years of recruiting and hiring marketing staff for law firms has certainly been interesting. On the plus side, law firms continue to invest in marketing and business development personnel. Some might argue that it is even more important as we come out of COVID and start to…

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LP Magazine – Getting to In-House Without Ending Up in the Outhouse

Yes, I went with the lowest hanging fruit of topics for my marketing column in the July/August 2021 issue of Law Practice, Getting to In-House Without Ending Up in the Outhouse, by doling out pearls of wisdom as it relates to a law firm’s successful pitching of corporate counsel. It…

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