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Articles Posted in Ask The Marketing Attorney Mailbag

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ASK THE MAM — How can I become a Super Lawyer, or something else? Rank me. Name me. Make me a star.

DEAR MAM: I read your comments in a recent article in Conde Nast Portfolio, and was wondering how easy it is to become a Super Lawyer? And how can I get rated somewhere? SINCERELY YOURS, LC, New York, NY DEAR LC: To be honest, if you have a heartbeat and…

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ASK THE MAM — DIRECTORIES, DIRECTORIES AND MORE DIRECTORIES

DEAR MAM: There are many attorney directories out there–MH, Best Lawyers, Who’s Who, Chambers, Lawyers Diary and Manual, etc…Using criteria such as how long the publication has been in existence, who receives it, how many people receive it, and how much it costs, which ones would you recommend to use…

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ASK THE MAM — LAW FIRMS HIRING EDITORS FOR IMPROVED WRITING

DEAR MAM: I’m looking for the answer to this question: does it make sense for a law firm to employ an editor? Editors find ways to present information so it’s easy to follow, so it’s easy to find answers to questions. In other fields, editors work with Subject Matter Experts…